Posted on
December 13, 2010
Effective Marketing: The Top 20 List
One of the most effective things you can do to impact your referral marketing is to create and use a Top Twenty list.
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Author: Atticus, Inc.
Posted on
November 11, 2010
What Worked and What Didn’t
Many of the top-producing attorneys we work with meet at the end of each year with their partners and teams to check the health of their marketing efforts, trends and stratgegies.
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Posted on
October 7, 2010
The Recession Accelerates the Shift to Value-Based Billing
The recession has driven a power shift that now favors in-house counsel over the law firms they hire, a new report has found.
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Posted on
August 25, 2010
Like It Or Not: Your Compensation Plan Shapes Your Firm’s Culture
One of the most interesting aspects of finding the right compensation plan for your firm is this: there is no such thing as the “right” plan.
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Posted on
August 25, 2010
Running On Adrenaline
Are you addicted to your own adrenaline? To find out, consider the answers to these three questions.
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Posted on
July 14, 2010
The Meek May Inherit the Earth, But Not the Law Firm
Meek individuals don’t form law firms – it’s often those with strong opinions and big personalities who take the risk. So when it comes to leading firm retreats we train our Practice Advisors on all the sticky issues that accompany typical partnerships [...
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Posted on
June 14, 2010
Is Social Media Marketing Really Like a Cocktail Party?
In their new book, marketing experts Tim Tobin and Lisa Braziel suggest that the activity generated by social media sites is analogous to a giant, ongoing 24-hour cocktail party.
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Posted on
May 5, 2010
The 7 Triggers to Yes: How Hidden Triggers Dictate Decisions
What do the world’s best attorneys have in common? The ability to persuade. The most successful people are those who get things done with and through others.
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Posted on
April 19, 2010
Firm Innovations for the Short and Long Term
Many of you toy with the idea of adding another practice area, perhaps because of a drop off in business. It’s an innovation worth pondering. Here are three reasons to consider this for your firm, both now and for the future.
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Posted on
March 9, 2010
Keeping Yourself Sharp
You’re a good attorney. And, up until this point, you’ve done a great job of developing the mindset and perspective of a good attorney. But now, it’s time to start learning to think like a great Rainmaker.
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