Aaron Rothert is an attorney, former IRS team lead and instructor, and Practice Advisor who helps law firm owners make smarter decisions about growth, profitability, compensation, and succession. Aaron brings a strong financial perspective to coaching, but he always starts with the bigger picture: What do you want your firm and your life to look like? From there, he helps owners understand the numbers and realities behind their options so they can make confident decisions about what comes next. He works especially well with owners navigating growth or transition, whether that means scaling a team, developing compensation or partnership structures, improving profitability, or planning for a change in ownership. A big part of his approach is helping owners become less essential to the day-to-day operation of the firm, creating more room for the business, the team, and the owner to grow.