Prior to Atticus, Lori worked at several notable organizations. Most recently, at Lift Consulting, where she was a sales coach, trainer and consultant. She was the Director of Business Solutions at Law as A Business (LAB) where she pioneered the launch of this new division for ElderCounsel, LLC. LAB was designed to diversify the business, increase revenue and expand market share. She held various roles with increasing responsibility at both ElderCounsel, LLC and WealthCounsel. At ElderCounsel, LLC she was instrumental in revenue growth through retention and expansion efforts. At WealthCounsel, LLC, Lori accelerated business growth by developing and executing marketing campaigns, executing annual conferences, events and webinars.
Lori is a graduate of Edgewood College where she received an MBA. At Upper Iowa University she earned a BA. She also achieved an AA in marketing and an AA in supervision from Southwest Wisconsin Technical College. To learn more about Lori, click here.
An monthly audio download that covers a current Rainmaking topic. This allows you the opportunity to prepare for – and get the most from – the monthly conference call.
Your Rainmaker Advisor will provide you with support and guidance throughout the program, in order to help you achieve your marketing goals.
We’ll help ensure your progress by monitoring your marketing activity each month. You’ll be held accountable for the marketing actions you have agreed to carry out.
Each month, you’ll be on a call with our Rainmaker Advisor and a round table of lawyers just like you to provide you with support, fresh ideas, and motivation.
This book provides you with an easy, practical action plan that helps you develop the marketing skills and habits needed to attract higher value clients and referral sources.
These are forms designed to keep you focused proactively on the right referral sources. Not all referral sources are created equal. We help you identify and target those with the greatest potential each month.
This is a profile which evaluates your strengths and weaknesses as a marketer. Atticus Rainmakers profiles your marketing skills so that you can see how you measure up to your goals and to other Rainmakers.
While working with Atticus, I achieved my initial goal and more. I have enhanced my time management skills and gained clarity on calendaring. I have also made significant strides in the area of team building. Learning how to leverage my team was key. I never thought about it prior to Atticus – but now it all makes complete sense. On a more personal note, I feel more confident. I know where I am. I know where I’m going – and I know how I’m going to get there. That feels really good.
For years I was skeptical about how a business 'coach' would impact my practice. I would say to myself, ‘I am doing a good job. I am a personable guy. I have clients and doctors and other referral sources. My business is growing. I am involved with the attorney organizations and even some other outside organizations. What could Atticus possibly do for me?’ Since [attending an Atticus seminar] we have grown the practice, set up better office systems, and run our marketing more effectively and efficiently. Over the past two years we used the Atticus system to grow our business by $2 million dollars per year.
Before I met Mark Powers and launched headlong into using the Atticus marketing concepts, I had a self-defeating attitude that my differences were liabilities. Now I realize that to be happy and satisfied in my life, I need to utilize my differences as assets to grow my practice. Atticus helped me realize that there is more to life than billable hours. I used to tell [my clients] that I was exciting all my life and decided to become a lawyer to find out what it was like to be boring. Now my life is so exciting that I jump out of bed each morning, ready to tackle the day.
After observing the huge successes of several friends in running their law practices, I wanted to find out their secret. They told me they use Atticus to help coach them in running their law firms. I decided to give coaching another try and hired Atticus. After only two months, the benefits of using Atticus coaching were evident. Atticus’ written systems and procedures have shown me the importance of standardizing routine actions so excellence and consistency are the norm. Now I am already able to focus on the things I enjoy most while still increasing my revenues. I am grateful to Atticus for teaching me how to run my firm as a business and helping me work efficiently so I have more time with my family. Thank you, Atticus! I just wish I had signed up with you five years earlier!