Should I Create a LinkedIn Business Page For My Law Practice?
Creating a LinkedIn business page for your law practice is an important element in establishing trust and credibility. It is a powerful platform to promote your services, find top-quality job candidates, connect with your audience and make it easy for your clients to find you. "As of today, more than 830 million people and more than 58 million companies are on LinkedIn." According to ABA Legal Profile, 77% of lawyers personally use or maintain a presence on social media for professional reasons. The most popular social media platforms include: LinkedIn (88%) Facebook (39%) Twitter (23%) Martindale (15%) Avvo (14%) Instagram (13%) If you still aren't sold on LinkedIn, this platform can also increase searchability. When someone searches for your business in Google, your LinkedIn account can pull up. Your account can link to your website, a blog post, and you can share articles with keywords to help build credibility and awareness. You can also use this platform to educate clients about your business. "LinkedIn helps you create an environment of thriving professional legal connections, with minimal financial investment." So how do you go about creating a LinkedIn Business page for your law practice? Log in to your personal LinkedIn account Click on the "Work" tab in the top right corner Click...
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