DISC Tag

The Special Challenges Confronting Women in Marketing

If you’ve tried to develop new business with a male referral source and your intentions have been grossly misinterpreted, you know it can be tricky to navigate the murky waters of modern day marketing. To successfully develop new business and steer clear of awkward situations you have to consciously set the right tone.

Trust, But Verify

Are you dreaming about lying on a beach in Hawaii, touring castles in Ireland, or maybe skiing in Vancouver? What’s stopping you from booking that trip?

Shaken, Not Stirred

If you’ve seen even one James Bond movie, you know that he always gets his man. It’s often at the expense of colleagues, friends and even buildings, but he gets the job done.

Don’t Wear A Speedo: Tips To Successfully Market Yourself During The Long, Hot Summer

Tips for you as you plan your marketing calendar for the months ahead.

Do You Have To Be A Narcissist To Be A Good Leader?

Maybe, maybe not.

At Atticus, prior to working with anyone, we give them a DISC Behavioral Profile, which measures how they tend to act in their professional environment. This test is one of the most scientifically validated of all the behavioral tests out there.