AGENDA

Thank you for joining us for, “The Grateful Lawyer – Holiday Marketing for the Savvy Attorney” workshop on November 9th, 2023. In this workshop, Brenda Geiger dove into tools and resources to assist with holiday marketing in your law practice. She provided a gift giving guide, worksheets to assist with building your referral list, general holiday events, and specific branded gift ideas to referrals, your farm team, and clients.

Holiday marketing ideas included:
High-end wine glasses
Holiday gift basket
Business books
Bose headphones
Wireless speakers
Fitbit watch
Instant cameras
Gift certificates
Catering breakfast

Brenda also discussed Chat GPT, holiday marketing trends, loyalty rewards, personalized online shopping experiences, the popularity of TikTok, the importance of setting up a YouTube channel, and how social media has an impact on holiday marketing trends. She also discussed how to nurture and track your referrals.

Attached you will find the worksheets and PowerPoint slides that were used in the workshop.

What’s next:

• Spend time putting together your holiday marketing plan
• Schedule your free consultation to discuss your holiday marketing action plan: https://bit.ly/3ufl513
• Join us for a free 45-minute webinar on goal setting and learn how to put your plan to use: https://bit.ly/461WbiQ

Materials:

• Holiday Marketing Workshop Slides (PDF)
• Firm Open House 2023-FILLABLE (PDF)
• General Event Checklist 2022-FILLABLE (PDF)
• Gift Giving Guide (PDF)
• Holiday Event 2022-FILLABLE (PDF)
• Referral Source Manager (PDF)
• Top 20 Exercise (PDF)
• Your Holiday Marketing Plan-FILLABLE (PDF)