Atticus Law Firm and Attorney Coaching Workshops


Home / Public Resources  / Unlocking Powerful Communication: Mastering the Art of Asking

When it comes to effective communication, the art of asking is a potent tool that is often overlooked. This article will delve into the subject, offering insights into how you can harness the power of asking to improve your personal and professional life. 

Mastering the Art of Asking Powerfully

The ability to construct and deliver powerful requests is a skill that commands respect and yields results. To master this art, you need to understand the principles underlying successful asking. To begin with, you need to be fearless in your communication. This doesn’t mean being reckless; instead, it involves carefully thinking through your communication strategy and being bold enough to make your request. 

One such strategy is to approach your request from the perspective of an auctioneer. Auctioneers are masters of persuasive requests, and their techniques can be applied to everyday communication. They aim for a “no” before they can sell anything, which means they attempt to reach the ceiling of what’s possible before settling for a ‘yes.’ This approach could be a game-changer in your professional and personal life. 

Advocating for a Great Life

Beyond the professional realm, the art of asking can be a powerful tool for self-advocacy. Advocating for yourself involves identifying your needs and desires and effectively communicating them in various spheres of your life. It requires you to be an agent for your purpose, standing up for your dreams and making requests that align with your goals. 

The art of asking also plays a critical role in addressing societal issues such as the gender gap. By learning how to make powerful requests, underrepresented groups can negotiate for better work conditions and advocate for a more fulfilling life. 

Creating a Framework for Achieving Goals

Creating an effective framework to make bold asks is crucial to help you reach your goals. This involves defining your goal, identifying the big move that will get you closer to achieving it, and then formulating a powerful ask that will action that move. 

The four pillars of making an ask are money, authority, influence, and balance. Money refers to financial resources, while authority involves power over decision-making processes. Influence pertains to access to networks, mentorship, and visibility, while balance is about aligning your work with who you are as a person. Integrating these pillars into your asking strategy allows you to make requests aligned with your purpose and lead you toward your goals.

The Power of Confrontation and Transformation

The art of asking is not just about getting what you want; it’s also about transforming your reality. This involves confronting your current reality, having faith in your ability to change it, and using the power of asking to facilitate that transformation. 

One strategy that can help in this regard is the Stockdale Paradox. This concept encourages maintaining faith that you will prevail in the end, regardless of the difficulties, while confronting the most brutal facts of your current reality. 

Unlocking powerful communication through the art of asking requires courage, strategy, and a deep understanding of your purpose. By mastering this art, you can become a powerful advocate for yourself and others, negotiate better conditions in your work and personal life, and create a framework that guides you toward achieving your goals. It’s a skill that can transform how you interact with the world, leading to a more fulfilling and successful life.

If you want to learn more about Great Practice, Great Life®,  check out

Steve Riley

Certified Practice Advisor & Attorney

Steve Riley has coached attorneys for more than 20 years. His one-on-one coaching focuses on a limited number of top producing attorneys committed to taking their practices to new levels of excellence, profit, and personal success. He also presents at group coaching workshops around the country for individual law firms, state bar associations, and other legal organizations.

No Comments
Post a Comment