Unlocking Innovation: How Attorneys Can Embrace Creativity to Transform Their Practices

Why Should Lawyers Innovate to Grow Their Practice?

Carla Johnson, a celebrated author, speaker, and thought leader on innovation, joins Great Practice, Great Life® for an enlightening discussion about the challenges—and opportunities—of innovation in the legal profession. Fresh off her outstanding presentation at the Atticus Summit, Carla dives into the unique hurdles lawyers face when it comes to innovating in their practices and daily work.

As adults, many of us struggle to tap into our creative instincts, and attorneys are no exception. With the fast-paced demands of legal work, innovation often feels out of reach or irrelevant. But Carla is here to challenge that mindset. She’ll explore why innovation is not only possible for attorneys but essential for growth, adaptability, and success.

In this episode, Carla shares practical strategies for generating impactful ideas, breaking free from traditional thinking, and making creativity a cornerstone of your business. Whether you’re looking to enhance your client experience, streamline processes, or simply find more joy in your work, Carla’s insights will inspire you to rethink what’s possible.


Inside This Episode

  • How Carla got into innovation.
  • Why innovation needs to be taught and practiced.
  • Innovation and efficiency don’t coexist.
  • How to think about innovation like a business tool.
  • Why simplicity rules the day.
  • How to become more innovative.

Supporting Resources

Steve Riley

Steve Riley

Shareholder, Practice Advisor, & Attorney Steve Riley has coached attorneys for more than 20 years. His one-on-one coaching focuses on a limited number of top producing attorneys committed to taking their practices to new levels of excellence, profit, and personal success. He also presents at group coaching workshops around the country for individual law firms, state bar associations, and other legal organizations. READ MY FULL BIO

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